Celeb Luxury Viral Lavender Colorwash 8.3oz

Save $9.86

Sale price$39.44 Regular price$49.30


Celeb Luxury Pastel Lavender Colorwash color depositing shampoo. The new category - a game changer in hair color adds rich color while cleansing with hi-conditioning results. These Viral® Colorwash colors allow you to instantly wash in daring color or maintain your color in between salon appointments. Viral® Fashion Color Care™ - inspired by personality color, it's the new hair color paradigm shift. Instant, creative, cost-effective with no mess. Viral Colorwash® with patent-pending, new advanced cleanse + Colorposit™ technology. 7 extreme colors + 3 pastels + 3 clears. To achieve purity of bold color, hair must be pre-lightened (bleached), to the palest blonde or white hair.

  • Instantly adds bold color + hi-lather + hi-conditioning to hair while gently cleansing
  • Stops visible haircolor washout and fade between salon visits for fresh color always
  • Maintains, corrects and boosts color brilliance
  • Bold color on pre-lightened hair or jewel-tone on deeper colors
  • To achieve purity of bold color, hair must be pre-lightened (bleached), to the palest blonde or white hair.

How To Use:

  • Apply generous amount of colorwash evenly throughout wet hair, massage into a thick, rich lather
  • For easiest detangling, run fingers through hair before and after rinsing colorwash from hair
  • Rinse thoroughly with warm water, especially in nape area of neck
  • For best results, follow with viral® blonditioner™ and viral® smoothing styler
  • Use the complete VIRAL® system as a regimen. Restores hair to a healthy, natural feel


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